Brands and corporate teams
Product and service explainers, onboarding films, sales enablement clips, and launch assets that stay on brand. If your offer is hard to film, a custom explainer does the heavy lifting.
We work with marketing, communications, and learning teams who need an explainer their organisation will actually use.
Product and service explainers, onboarding films, sales enablement clips, and launch assets that stay on brand. If your offer is hard to film, a custom explainer does the heavy lifting.
Program explainers, community education, behaviour change campaigns, and reporting stories that need clarity and care. Animation can illustrate sensitive or abstract topics without putting people on the spot.
Concept explainers, research communication, course intros, and learning modules. Students and professionals both benefit when information is paced and visual.
You might need a tight 45 to 60 second explainer that finally makes your offer make sense. We scope to the outcome, then recommend the simplest style that still looks premium.
If that matches your organisation, start a conversation.
Explainer is a format, not a single look. Here is what that usually means at Studio Orange.
Clean character work, illustrated worlds, icon-led stories, and graphic explainers. 2D is the fastest path to a distinctive look that still feels warm and human.
Product turntables, environments, technical visualisation, and stylised 3D storytelling when depth helps the message land. We choose 3D when it earns its place, not because it sounds impressive in a proposal.
Real people on camera, with animated diagrams, icons, or data moments layered in. Both disciplines sit in-house, so style and revisions stay coordinated. See our video production and animation hubs for how hybrid briefs run end to end.
Kinetic type, data moments, icon sequences, and brand motion that can stand alone as social-first assets or lift a live film. Useful when you need clarity without a full character world.
One master explainer, then shorter social and presentation cuts from the same storyboard and styleguide. Plan the cutdowns early so length and pacing work for every channel.
We build custom design and animation for each project. Styleguides keep a series consistent. They are not generic packs.
Price follows scope: length, style (2D vs 3D vs hybrid), character count, voiceover, music, and revision rounds. After a brief or strategy workshop, we quote a defined package. If you have a fixed budget, we recommend the strongest approach inside it.
No. We create custom animation and motion for your brand. Styleguides help consistency across a series, but they are built for you, not pulled from a generic pack.
Most explainers land between 45 and 90 seconds. Shorter usually wins on attention and completion. We cut fluff in the script before a single frame is animated. Social cutdowns can sit beside a longer master when channels need both.